Now we go for a longer email, and really try to convince the prospect to buy. You can even send this several times within the next 24 hours. Including a discount code is a great idea.
Send 12 hours after the webinar ends.
SUBJECT:
Re: Gone for GOOD in a few short hours?
Preview text of the email: Have you given up on this?…
EMAIL BODY:
Hey [Firstname],
It’s me again. I just wanted to send you a quick reminder to watch my latest webinar before it’s gone for good.
The free replay for [Webinar Name] and the special discount offer for [Product Name] will be removed at [time and date the offer will be removed].
After that, you won’t be able to check out the replay OR get the special offer and ALL the bonuses…
…and that would REALLY suck, [Firstname]. You’ve come this far, so I know you’re interested…
…and I don’t blame you. What I’m offering you here is huge, and at this price? Yeah, it’s a steal.
So how about this? Order it now, and just pop me an email within [x days] stating you didn’t enjoy the [product] (but I know you will), and I’ll refund all your money. No questions asked; no strings attached.
This is basically a free trial for you, [Firstname], placing all the risk on my shoulders (yes, I’m THAT sure you’re gonna love it).
Watch the REPLAY here: [Replay Link]
Get the SPECIAL OFFER here: [Offer Link]
I look forward to hearing about your results!
[sign off]
P.S. – Don’t forget… If you want to [major benefit #1 your product gives], eliminate [major problem your product solves], and discover how to [major benefit #2 your product gives] then [Product Name] is the fastest way to help you achieve all this… plus more!
Grab it here now while you still can => [Link to offer]